One thing I love about Twitter is getting quick links to interesting posts from people in the industry I respect. Posts by poseurs on Twitter being slow today? Not so much…hey guy, you’re not helping!

So, even though Seth Godin is in our search marketing blogroll and one of the best and brightest writing on marketing, I had not seen this post on The Secret of the Web (hint: it’s a virtue) until today. (Gosh, I was out of the loop for almost a day!) It’s a good reminder that the hard things, like refining your content to be more relevant for a golden nugget of a search term that nobody else has discovered yet, are ultimately worth doing. The cool things that keep you from doing the hard things, like SEO? He talks about that, too.

Tags: search marketing, seo, Seth Godin, twitter

This entry was posted on Monday, August 11th, 2008 at 10:12 am and is filed under search marketing, seo. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.