Different Google SERP Feature Trends for Different Niches – Why It Matters

Guest author: Laura Campbell is Rank Ranger's Digital Marketing Manager, Editor-in-Chief and Social Media maven I love Google’s SERP features, they’re helpful, interesting, and purposeful. That doesn’t mean that they don’t at times pose a challenge to you and your site. In fact, Google’s long list of SERP features often place extra demands [...]

Get Ready, Get Set, Market!

What do you think of when you hear the word "marketing?" Or how about "online marketing?" If you were to search the web for either term, you might come to the conclusion that: There is one best way to do marketing, and if you read enough books/posts or listen to enough TedTalks/podcasts, you can discover [...]