A good keyword list is a window on the needs and vocabulary of your prospective customers. Writing content around those needs and vocabulary can result in important wins for your company. Often, the keyword list developed by RefreshWeb and your company reveals hidden pain points — topics that drive significant numbers of prospects to Google to find a solution. These are often terms a business wouldn’t have considered if they were defining their own keywords, but they represent a wonderful opportunity to draw in searchers who may not have known that your company offers a solution. The best way to capitalize upon these newfound opportunities is to use our experienced B2B SEO copywriting services to develop content that positions your solution as the best available…using us as your content strategy agency.
As Google perfects their search algorithms, increasingly they are showing a preference for informative, authoritative and original content. Our premium SEO copywriting services are part of the ongoing success of your website — to continually build out our B2B content marketing strategy as we add FAQs, articles, blog posts and deep silos of information which show Google that your site is active — and important.